The Data Letter

The Data Letter

AI Was Tasked with Growth

It Optimized Away Their Best Customers

Hodman Murad's avatar
Hodman Murad
Sep 03, 2025
∙ Paid

If the snowblower crisis was a five-alarm fire and the phantom users were poison in the water supply, this final failure was a perfect, undetectable cancer.

The first two cases were system malfunctions. This was the system operating exactly as designed. A situation where the AI’s success directly caused its failure.

This is reward hacking: the AI succeeds at the wrong goal. This week’s premium toolkit is an incentive auditor: scripts to catch an AI winning the battle but losing the war.


A Strategy Built on a Loophole

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